Was browsing the iTunes Apps Store a few days back, prompted by a link posted on another blog. Apps are popping out for free like rabbits spawn their young. Its uncontrollable.
Just think about what a great marketing strategy this Apps Store and the iTMS bring. The apps cost Apple nothing, but will prompt more people to obtain either an iPod Touch or an iPhone. They have also said that they actually earn close to nothing for each song sold on the iTMS. But think about how many people bought iPods just to be able to purchase high quality and most importantly, DRM-free songs. Jobs once said "People want to own their music". How true is this. Some online music businesses merely let you "rent" their music.
Truly, Apple is a marketing wonder. One that almost every other company should learn to emulate. But then again, there can only be on Apple.
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